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SMI makes first full-time Canadian hire
September 1, 2020
NEW YORK — New York-based advertising intelligence company Standard Media Index (SMI) announced Tuesday it is growing its leadership team with its first Canadian appointment. Jas...
Sports is back—that’s good news for fans but great news for broadcasters
August 18, 2020
—Canadian TV advertising fell 45% in Q2, but the restart of NHL, MLB and...
Sports is back—that’s good news for fans but great news for broadcasters
August 14, 2020
After more than four months, live sports have returned, much to the delight of not only fans, but also publishers and advertisers. After a dismal second quarter caused by the lack...
TVA retains French rights for NHL games, gets big boost from the Habs
August 10, 2020
Summer TV has been an even tougher sell than usual this season. While viewers typically drop off slightly, production shutdowns have meant fewer draws for audiences. However, then...
Canadian ad spend has fallen by more than 50% during the pandemic: SMI report
August 7, 2020
After bottoming out during the worst of the pandemic in April, ad spending bounced back slightly in May, according to a new overview of the Canadian ma...
ICYMI: Torstar transaction finalized, Instagram launches new feature
August 7, 2020
Torstar is officially part of NordStar
Toronto Star parent co Torstar has officially been acquired by NordStar, the new company owned by entrepreneurs Jordan Bitove and Paul Riv...
There’s light at the end of a dark Q2 ad tunnel for sports broadcasters
July 31, 2020
WITH THE LACK OF sports programming accounting for nearly 30% of all TV ad spend losses in the second quarter of calendar 2020 due to the pandemic lockdowns, the early viewership r...
By the Numbers: How Canada’s ad slump will affect rates
July 31, 2020
The pandemic that forced us all into our homes and caused advertisers to retreat back to the drawing board has had demonstrable material effects on media properties of all kinds. W...
Corus firms up specialty with new fall premiere dates
July 30, 2020
Despite an air of uncertainty around fall TV this year, Corus has released more details on its primetime schedules for Showcase and W Network. The properties will have 10 new serie...
Amazon was the only major publisher in Canada
July 29, 2020
Amazon was the only major publisher in Canada to report ad revenue growth during COVID, according to new report
The Standard Media Index (SMI) has recognized Amazon as the only...
Amazon was the only major publisher in Canada to report ad revenue growth during COVID, according to new report
July 29, 2020
The Standard Media Index (SMI) has recognized Amazon as the only major publisher in...
Canadian Ad Spend Fell More than 36% in March to May Period: SMI
July 23, 2020
The global pandemic led to record declines in ad spend levels across some major advertising markets between March and May, according to new data from advertising intelligence firm...
