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TV Ad Revenue Falls 22%
August 5, 2020
Advertising revenue for the TV industry fell by 13.7% for the financial year and 22% for the half year when the market was hit by the coronavirus pandemic.
Total revenue, includ...
SMI June: How covid-19 devastated business as ad spend fell off a cliff
August 4, 2020
Australia’s media industry has suffered through its worst year in living memory, with the COVID-19 pandemic inflicting a further blow to a market already weakened by a series of...
Ad spend has 'worst [financial] year in living memory', and dropped 35.7% in June
August 4, 2020
The 2019/2020 financial year was the “worst year in living memory” for Australia’s media industry, according to newly-released Standard Media Index (SMI) figures.
The medi...
The Australian media industry has just had its worst year ever: SMI
August 3, 2020
Australia’s media industry has suffered through its worst year in living memory, with the COVID-19 pandemic inflicting a further blow to a market already weakened by a series of...
"Worst Year in Living Memory!" Aussie Ad Spends Plummet 14.7% in 2019/20
August 3, 2020
Australia’s media industry has suffered through its worst year in living memory, with the COVID-19 pandemic inflicting a further blow to a market already weakened by a series of...
SMI - June 2020 bookings down 35.7%
August 3, 2020
Media agency bookings closed the financial year to June down 14.7%, according to SMI (Standard Media Index) numbers.
However, the fallout from COVID-19 appears to have eased wit...
Seven's multiplying dramas to reduce debt
August 2, 2020
Here’s a question doing the TV industry rounds: is the nasty tycoon on Seven’s $10 million Sunday night drama, Between Two Worlds, actually based on Seven West Media chairman K...
SMI expands the product categories of its brand media value dataset
July 28, 2020
Australia’s advertising industry has a new comprehensive source of brand-level ad spend detail with Standard Media Index and the independent advertising monitoring company Big Da...
Big Datr and SMI expand brand ad spend estimates
July 28, 2020
Australia’s advertising industry has a new comprehensive source of brand-level ad spend detail with Standard Media Index and the independent advertising monitoring company Big Da...
Billboard giants push for discounts from airports, councils
July 27, 2020
Billboard companies are in negotiations with transport agencies, airports and local councils about ways to offset massive declines in advertising spending caused by the coronavirus...
SMI Expands Its Joint Venture With Adertising Monitoring Company Big Datr
July 27, 2020
SMI (Standard Media Index) has expanded its relationship with independent advertising monitoring company Big Datr, creating deeper data on brand advertising.
Big Datr has been c...
