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Long Read: Social media advertising through the pandemic
November 3, 2020
Social media companies did, unsurprisingly, better than traditional media owners in weathering the impact of the COVID-19 pandemic, and more briefly the bushfire crisis, on their a...
SMI reports ad spend improves in October, but media still hurting
November 2, 2020
The Covid-driven move of key sports events out of September resulted in an abnormal decline in Australian media agency ad spend in the month, but has also boosted early October adv...
Ad spend back 24.3% in September, but footy finals deliver early October boost
November 2, 2020
Demand for advertising bookings in early October is the strongest since COVID-19 began to impact the industry, thanks to the NRL and AFL finals held just over a week ago....
COVID sports finals saw a September decline in Agency spending
November 2, 2020
The COVID-driven move of key sports events out of September resulted in an abnormal decline in Australian media Agency ad spend in the month, but has also boosted early October adv...
TV News Roundup: Apple TV Plus Reveals 'Tehran' Trailer (Watch)
September 2, 2020
Lifetime announced that Naomi Judd, Crystal Fox, Gil Bellows and Deborah Cox have joined the cast of “Ruby,” the first installment in a movie series centered around V.C. Andrew...
SMI Expands Category Insights Now Available At Owner Level
August 19, 2020
New Insights Available for Media and Advertisers
AUSTRALIA’S leading advertising intelligence company Stan...
Media agencies see positive signs with a pickup in ad spend
August 17, 2020
Media agencies report a rise in ad spend bookings with marketers now prepared to take a longer view, albeit with strong cancellation deadlines, despite COVID-19, say industry insid...
OOH Media Slash Rates as Outdoor Advertisers Dry Up
August 10, 2020
oOh!media is the worst performer in terms of percentage on the ASX 200 index today, contracting by 4.9%, as advertisers move their spending online during the COVID-19 crisis.
Ac...
Advertising Collapse is Sinking Old Media
August 10, 2020
The COVID-driven advertising collapse has telescoped expected five-year trends into just three months. The result? There are no longer enough dollars to support the traditional med...
Stuart Pool joins Solstice Media as head of digital and partnerships after 16 years at News Corp
August 10, 2020
Adelaide’s Solstice Media – the publisher of In Daily – has nabbed News Corp’s Stuart Pool and appointed him as head of digital and partnerships.
Pool spent 16 years at...
oOh!media Slash Rates as Outdoor Advertisers Dry Up
August 10, 2020
oOh!media is the worst performer in terms of percentage on the ASX 200 index today, contracting by 4.9%, as advertisers move their spending online during the COVID-19 crisis.
Ac...
News coverage spiked 300% following Melbourne Covid-19 outbreaks, according to new Fetch data
August 5, 2020
In mid-March, free-to-air (FTA) news viewership spiked over 200% and the most recent Melbourne COVID-19 outbreak saw a jump of nearly 300% in the state, according to viewing data f...
