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Television
September Ad Market Uptick Despite Soft TV Spend
October 21, 2015
Standard Media Index data records robust Q3 driven by digital, OOH and newspapers.
TV Posts Big Gains at Start of New Broadcast Year
October 19, 2015
New SMI report points to vibrant ad spending across almost all media sectors.
August Ad Market Records Highest Growth This Year
September 22, 2015
Standard Media Index data shows growth in almost all media sectors bar Broadcast TV.
Vibrant July Ad Market Lifted by Digital and OOH
August 20, 2015
Standard Media Index’s July data points to no recovery for TV despite major broadcast events.
How Much Ad Revenue is Digital Really Stealing from Traditional Media?
July 30, 2015
With marketer demand for digital media exploding, a new Standard Media Index (SMI) analysis has been able to pinpoint with a high level of accuracy just how much the shift to new media has cost the traditional channels.
Digital and Out-Of-Home Star in May Ad Market
July 18, 2015
Standard Media Index’s data shows the TV sector continues to decline in the face of falling ratings.
June Ad Market Hit by Absence of 2014 World Cup Dollars
June 21, 2015
Standard Media Index’s Q2 report shows modest overall growth for the quarter.
Ad Market Stays Flat in April, Digital Media Surges
May 22, 2015
Standard Media Index’s data shows TV advertisers continue to shift dollars to digital.
