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Release Note
Television
Broadcast and Digital Help Q1 Finish on a High
April 22, 2016
March SMI data shows advertisers look for big, measurable audiences in fragmenting market.
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Auto Advertising’s Bumpy Ride
April 14, 2016
...
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February Ad Spend Jumps Despite Soft Ratings
March 23, 2016
...
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U.S. Ad Expenditure Racks Up 10% Growth in February
March 18, 2016
SMI’s latest data shows higher ad investment in all media sectors, except print.
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Signs of Gold in the Year Ahead
February 10, 2016
...
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Ad Market Ends 2015 on a High Note
January 26, 2016
New SMI data shows all media sectors, except magazines, grow in Q4.
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Year in Review (January – November 2015): The Best Comes Last
January 6, 2016
...
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Ad Market Surges 23% in November, Delivers Record Number
December 18, 2015
Latest SMI data logs steep increases across all media sectors.
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International Ad Spend Soars 7.2% Higher in Q3
December 16, 2015
Pharma, Tech and Auto Advertisers Drive the Gains.
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Fast Food is One Big ‘Happy Meal’ For Cable Networks
December 11, 2015
...
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US Advertising Market Drops in October, Driven by Soft TV Upfront Spend
December 5, 2015
Standard Media Index reports Q4 kicked off with -4% decline in total ad spend.
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Auto Advertisers Go Off the Beaten Track
December 4, 2015
...
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Television Roars Back to Life at Start of New Broadcast Year
November 24, 2015
...
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Standard Media Index is now a Guideline company
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