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Television
National TV Ad Market Uptick in March Lifts Q1 Results
April 18, 2015
Standard Media Index’s March data shows slight broadcast comeback as cable stays strong.
U.S. ad market ticks up in January, but TV remains soft
March 2, 2015
While TV is experiencing a slow start to the year, SMI’s latest numbers show that digital spend jumped +30% from the same time last year, and now commands 27% of all national ad...
US Ad Market Stalls in Q4 2014, Led by Lackluster TV Sector
