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Television
Unravelling the Complexities of the Australian Retail Market’s Digital Ad Spend
August Ad Market Records Highest Growth This Year
September 22, 2015
Standard Media Index data shows growth in almost all media sectors bar Broadcast TV.
Vibrant July Ad Market Lifted by Digital and OOH
August 20, 2015
Standard Media Index’s July data points to no recovery for TV despite major broadcast events.
UK Ad Spending Up +5% to Kick Off Year, Despite Soft TV Market
June 18, 2015
Standard Media Index’s data shows the TV sector continues to decline in the face of falling ratings.
Global Ad Spending Soars to Record Levels in 2014
U.S. ad market ticks up in January, but TV remains soft
March 2, 2015
While TV is experiencing a slow start to the year, SMI’s latest numbers show that digital spend jumped +30% from the same time last year, and now commands 27% of all national ad...
