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Release Note
Television
New Year Starts off with a Bang, Driven by Big Gains in Sports & Politics
November 24, 2016
MLB World Series Doubles Ad Revenue for FOX, NFL Grows Despite October Rating Declines and Cable News Stations Peak in Last Weeks of Election.
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SMI: New Season TV Revenue Hit With Rocky Trends
November 15, 2016
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Collapse of Fantasy Football Spend Bites Hard Into TV Results in September
October 7, 2016
Rio Olympics and Digital Growth propel Q3 2016 to Strongest Q3 on Record.
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SMI: High ROI TV Opportunities Uncovered Through New Data Dimensions
August 31, 2016
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Fresh Data on How TV Affects Advertiser Success
June 24, 2016
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Will Stellar Scatter Realities Make Upfront Dreams Come True?
June 15, 2016
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Sales Grow Faster for Advertisers Upping TV Spend
June 10, 2016
New study: Sales of 12 fast-growing advertisers grew 15% after TV spend increased 26% over two years.
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Healthcare Ad Spend Surges in Q1: Emerges as SMI’s Fastest Growing Category
June 8, 2016
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Pharma Glows With Health Despite Regulation Threats
June 2, 2016
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NZ Ad Market Maintains Momentum in April
June 1, 2016
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TV Ad Spend Jumps as Digital’s March Slows
May 24, 2016
Continued strength of the TV market points to a strong Upfront.
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Broadcast and Digital Help Q1 Finish on a High
April 22, 2016
March SMI data shows advertisers look for big, measurable audiences in fragmenting market.
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Auto Advertising’s Bumpy Ride
April 14, 2016
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Standard Media Index is now a Guideline company
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